Skinimalism, Microdosing and More – Beauty Studio Trends 2023

Beauty trends come and go – but some shape our care routine for good. In this article on beauty studio trends 2023 we show you which developments really matter – from skinimalism and microdosing to modern make-up looks at the most beautiful.

Beauty studio trends 2023: skinimalism & natural skin

One of the most important beauty studio trends of 2023 is skinimalism – fewer products, healthier skin. The trend combines the words skin and minimalism and focuses on targeted, simple care instead of overloading the skin with products.

The aim is to restore the skin's natural balance. Fewer products mean fewer potential irritants – and therefore often a calmer complexion. Instead of thick foundation, you show your real skin and invest in effective care instead.

Our tip: GUA SHA facials support your natural beauty. The massage stimulates lymph flow and gently makes your skin glow – without any invasive procedures.

Beauty studio trends 2023: microdosing of active ingredients

Microdosing means using active ingredients in very small amounts. This way the skin is not overwhelmed and its natural protective barrier stays stable. With serums and creams in particular, too high a concentration can cause redness or blemishes.

So less is not only more, but often better too. You also save time and money through reduced consumption – and your care products last longer.

Beauty studio trends 2023 in make-up & nail design

The trend towards clean nail designs shows in looks such as:

• Ombré nails: colour gradients create soft transitions and look elegant.
• Marble look: skilfully mixed colours imitate natural stone patterns.
• Geometric shapes: subtle lines or dots create elegant eye-catchers.

These designs go perfectly with the minimalist style and can be varied in colour to suit your taste – from nude to bold.

Graphic eyeliner – art on the lids

While the rest of the face stays rather subtle, eyeliner in 2023 can get really creative. Inspired by gothic, grunge or Y2K aesthetics, eyeliner looks are created that are reminiscent of modern art.

Whether double lines, asymmetrical sweeps or cut-outs – anything goes. These looks are real eye-catchers, especially in the evening or at the club.

Need help? In our make-up school you learn the technique – or we create your eyeliner look directly at a professional make-up appointment.

Conclusion: trends that suit you

The beauty studio trends of 2023 are all about individuality, naturalness and conscious care. Trends such as skinimalism or microdosing ensure healthy skin. Minimalist nail designs and graphic eyeliner set aesthetic accents.

Which trend suits you? Come by and discover your personal look at the most beautiful in Salzburg. We will be happy to advise you – and help you make the most of your natural beauty.

Your beauty therapist Antonia Einy